Hitting the Jackpot at Hot August Nights
Maybe it was the prospect of winning big on the gaming tables or taking home a big-time trophy. Or maybe it was just too good a party to miss, but you’d never suspect the economy was down from the turnout at Hot August Nights in Reno, Nev. The numbers tell the story — a 10-day event with 6,600 cars, 800,000 visitors, and some $350 million impact to the local economy. The most important stat of all was the miles of smiles for all who rolled in for a world-class car extravaganza.