Pickup Lines: August 2006

October 15th, 2009

0608_st_travis_noack_column_sFrom the Barn to the Show Field

For several years the custom truck scene has been fixated on making every surface of a given project as smooth as possible, laying down the brightest and most aggressive paint scheme imaginable, and pouring amazing detail into engine compartments, chassis and interiors. The staff at StreetTrucks definitely encourages enthusiasts to keep digging into their pockets and building trucks that push the envelope. We are happy to roll good quality rides in front of our respective lenses, and will gladly welcome as much feature and cover material as we can get our hands on. On the other hand, there is something to be said for a fun driver that may not shine like a fine diamond but packs enough character to warrant a feature spotlight within the pages of ST.

In this issue we featured such a truck that embraces the currently popular “patina” styling that has spread like wildfire amongst old school truck enthusiasts far and wide. The feature article in this issue titled “The Bare Essentials” showcases Steve Silva’s ’52 Chevy, built with a “less is more and the more battle scars the better” approach. The truck is a tangible representation from an enthusiast who took a different road than most, and pulled it off with the help of friends while getting cuts and blisters on his own hands to make it happen. We believe that building a truck the way you want to and not subscribing to the way someone else wants you to build it is the most important thing to remember when the wrenches are being turned. The coolest things about Steve’s truck ae the Hemi under the hood (he didn’t take the easy route with a 350 engine and Turbo 350 transmission), the hammered stance (this thing lays hard), and of course, the beat-down and weathered paint, surface rust and battle scarred character that covers every square inch of this cool Chevy. This truck has so much character from front to back that it would have been a shame to cover it up with hours of metal work, primer and paint. When Co-editor Jeremy Cook photographed this truck at last year’s Goodguys Scottsdale show I could not help but investigate every scratch and every patch of surface rust and wonder about the truck’s undoubtedly colorful history. What makes this truck so cool is that it is different, and the owner is not afraid to climb in it and drive it 1,000 miles to show next to guys with six figures invested in their trucks. In fact, the originality of Steve’s approach makes the ’52 a standout on the show scene. It is refreshing to see a truck that is not so perfect that it cannot be put through the paces while making onlookers drool with its “raw” attitude.  The patina style allows all of the flaws to hang out on a truck’s surface, allowing every blemish to tell a story. This style is cool in that it promotes a drive it, use it and cruise it feel in an unfinished state. It also eliminates the worry of road rash, rock chips and scars that the typical show truck owner frets about.

As custom truck editors it is our job to report on the trends, and the patina trend is one that we see as a hit. So start cracking open a few barn doors and turning over a few rocks, you might just be surprised what gems you unearth that are closer to being cool than you think. Until next month, keep cranking the hair metal, dragging the frame rails, and cruising until the fuel needle hits empty.

TN
travis.noack@apg-media.com

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