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Cars > canadianpontiacguy’s Garage > Blog > Pizzazz Came in the Form of Wood

 

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canadianpontiacguy

M
Ottawa, Ontario
Canada

 

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Pizzazz Came in the Form of Wood

By canadianpontiacguy

By Bill Vance, Canwest News Service

As automakers prepared their new models right after the Second World War, they tried to disguise the fact that what they had to offer was nothing more than warmed-over 1942 cars. One way was to inject a little pizzazz into them, hoping to provide a halo effect for the more prosaic offerings.

Ford's attempt at pizzazz was to combine the appeal of the convertible with the upscale cachet of the wood-panelled station wagon. The result was the Ford Sportsman, a convertible coupe with its body sides and trunk covered by mahogany veneer inserts surrounded by maple or birch framing. And it was real wood, not the plastic-simulated variety of later years. Ford's supply came from its own huge forest and sawmill at Iron Mountain in northern Michigan.

Ford wasn't alone in following this recipe. Chrysler had made a woody model in 1941-'42 called the Town and Country, and carried it and the name over to post-war woody cars. Chrysler went even further than Ford and applied wood to both sedans and two-door convertibles. Nash also had a wood-trimmed Ambassador Suburban sedan from 1946 to 1948.

And there was also the matter of maintenance. Like wooden boats, woody convertibles and wagons had to periodically have the wood tightened up and refinished.

But woody wagons and convertibles are now sought-after collectibles worth many times their original price.

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Dodgeboy’s Profile Photo
Dodgeboy
Sep 9, 2009 at 1:54 pm
Beautiful car, but I have a comment on the text.

I hear the comment that post war cars were nothing more than warmed over 42 models, all the time.

But I tend to disagree.

The Chrysler, Dodge and DeSoto cars had significant changes from the pre war models, to post war models, to the point where they share almost no parts.

The most noticable change was in the front end. Post war models swept the front fender into the door where pre war model stopped the fender at the cowl.

The rear fender wheel opening was lowered almost 4" on the post war models.

The grilles, hood ornaments, trim, headlights, brake and tail lights, dash and dash instruments, interior trim and upolstory were all changed.

Many changes occured under the hood and even back at the fuel tank.

And as for the woodies, prewar barrel back wagons changed to sedans and convertibles.

Yes, at 50 mph, prewar and postward models may look similar. But so many other cars look the same if you don't notice the differences.

Not a big deal, unless you are trying to by parts for a 42.
 
alwaysakid’s Profile Photo
alwaysakid
Mar 13, 2009 at 11:06 am
One of the reasons woodies are so sought after is because of their rarity. Not many were made because they didn't go over so well when new. That may have been because they weren't very practical -- much higher retail price, lots more maintenance and all that wood greatly increased the car's weight, affecting performance. But they do look cool today.
 

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Cars > canadianpontiacguy’s Garage > Blog > Pizzazz Came in the Form of Wood

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